Almost all internet publishers continuously look for ways to maximize revenue for their website. Site owners and administrators are trying out new sizes, colors and positions for their ads to earn more.

Other publishers sometimes experiment by combining different ad services of top Pay-Per-Click advertisers that include Adsense, Chitika, and Infolinks among others.

Just recently, a new ad service, called, was born with the aim of taking a slice off the billion dollar advertising income of internet search giant Google. forged a partnership with Yahoo! and Bing to provide contextual advertising that is very similar to the Google Adsense business.

I have noticed that exposed some of Google Adsense loopholes. founder Divyank Turakhia explained their strategy. According to him, it’s a limited invite-only for publishers. Turakhia said that “We want to make sure the quality of the websites is high.”

Unlike in Google Adsense,’s ads are limited to sites that attract majority of their traffic from the U.S., Canada, and the U.K.

As of posting, they only provide text ads from search advertisers on the Yahoo! Bing Network.

According to, they will roll out image ads by the first quarter of 2013.

Have you tried ads on your site? How do they perform? Are you satisfied with their RPM? You may provide your experiences below this article.

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